They embrace every challenge with strategic thinking but deliver results in a pragmatic way.
Linh Luong,Marketing Manager,LynnMall Shopping Centre
“A good reputation is more valuable than money.” – Publilius Syrus, Roman author
For a professional services firm there are few things more important than reputation. AC’s experience and expertise has enabled the company to develop innovative communication strategies to grow, manage and protect the reputations of professional services firms.
AC works with clients to:
- Identify a positioning strategy that builds long-term profitability while boosting short-term sales;
Conceive key messages around the strategy;
- Build media collateral to reinforce positioning and key messages;
- Develop strategies to turn clients into thought and opinion leaders;
- Invest in relationships with key media commentators in the client’s sector, thereby encouraging media to seek the client’s opinion in their areas of expertise;
- Develop partnerships with media where client ‘content’ provides a win/win for the client’s target audience.
Talk to us about your professional services public relations requirements.